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Facebook co-founder Mark Zuckerberg addresses at the Internet.org Summit - 2014 in New Delhi, on Oct.9, 2014. (Photo: IANS)

Why Teenagers Are No Longer Hooked to Facebook?

A study involving 170,000 internet users across 32 countries has found that more and more teenagers are spending more time on instant messaging apps than on Facebook as Whatsapp, which is almost free and keeps the groups in constant touch, is fast replacing it.

Nearly 66 percent of teenagers (aged 16-19) in the US and Britain said they were using Facebook less frequently. However, both Facebook and Whatsapp are owned by Mark Zuckerberg’s firm.

While the teenagers are not off the social networking site completely, the interactions have dropped and the group is more passive about the site as a whole, revealed the new “Social Summary for Q3 2014” from market research firm GlobalWebIndex (GWI).

“Even though Facebook has more users, activity such as photo sharing and messaging has fallen off by 20 percentage points in the last two years,” the findings showed.

Nearly 30 percent of teenagers said they are not on Facebook as often because their friends have gone on Instagram and other messaging apps, StreetInsider.com reported.

The report found that although Facebook has a drop in active users, its Messanger is not very popular among teenagers, even leaving WhatsApp behind as the most used messaging app.

Snapchat turns out to be the real winner among teenagers. “Snapchat has the youngest audience of any social app and usage ranges from 25 percent to 40 percent of all online teenagers in key markets such as the US, Britain and Canada,” the report added.

One comment

  1. Back in 2010-11 facebook was a good free and open platform to express ideas. But near end of 2013 it became a biased view of the world. It was almost like you would see the world through a different lens and when you are unhooked you would be surprised at reality. Then came the high profile cases of facebook comments causing religious and regional tension. I left facebook long back and am thankful to myself for it. I have a very different world view now.

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