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Railways to digitize mapping, tap advertising potential

Union Railway Minister Suresh Prabhakar Prabhu has said that encroachment on the Railway Land is a serious issue and to counter this, digitized mapping of land records has been initiated and responsibility will be fixed on officials for any encroachments.

Presenting Railway Budget for 2015-16 in Parliament today he dwelt upon the resource mobilization by Railways.

He informed the members that Railways is drawing up a comprehensive policy to tap the latent advertising potential. The new strategy would harness all avenues including offering stations and trains for corporate branding.

It is launching a Coastal Connectivity Program this year where Railways in partnership with the concerned ports will deliver rail connectivity to Nargol, Chharra, Dighi, Rewas and Tuna.

This programme is expected to mobilize investments of approximately Rs 2000 crore. It proposes to launch projects worth Rs 2500 crore through BOT/ Annuity route.

These include Wardha- Nagpur 3rd line, Kazipet-Vijaywada 3rd line, Bhadrak –Nargundi 3rd line and Bhuj- Nalia Gauge Conversion.

The Minister also informed that a Scrap disposal policy of the Indian Railways will be reviewed for speedier scrap disposal.

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