Finally Reliance chairman Mukesh Ambani has come out of the free offer of Jio 4g that is 1GB per day free of cost to 1GB for Rs.10 per day, amounting to Rs.303 per month under a new offer called Jio Prime, effective April 1, 2017. But Rs.99 Jio Prime Membership is extra that you have to pay to use this new offer.
In a livestreamed telecast, Ambani said, “All those who have shown confidence in us and are already Jio users, can get Jio Prime membership.” For over 170 days Jio has added 7 customers every second, he revealed. All existing and new members of Jio can avail this new Jio Prime offer by paying Rs.99 as membership fee and Rs.303 per month thereafter for the next 12 months. With 100 million Jio users, this amounts to Rs.303 crore earnings monthly for Reliance Jio and Rs.3,636 crore per annum.
Ambani said hundreds of new plans launched by other telecoms contributed to more confusion. But with Jio, he said, there is no confusion. “After March 31, Jio will match each and every plan that other operators are offering or will offer at the same rate but with 20 per cent more data,” he added.
Ambani said he wanted India to be among the top 5 countries in terms of broadband connectivity. With 100 crore gigabytes of data consumed since September on Jio network, he said: “Today India is number 1 country in the world for mobile use data. You have shown that India can adopt the digital life.”
Mukesh Ambani’s Reliance Jio has unsettled the entire country’s telecom sector with the introduction of Jio free offer since September 2016 that continued in New Year with a cap at 1GB per day free. Moreover, it is the first to offer free voice and no roaming charges like other established players such as Airtel and Vodafone, which fleeced customers heavily under the garb of roaming charges.
“When we started Jio and we set a target for ourselves in terms of saying that we will acquire a 100 million customers in the shortest time,” he revealed recently. Now that he has the magic figure of reaching 100 million customers, the Rs.303 offer for 30GB per month actually goes well beyond the reach of rivals, especially Airtel, which offers Rs.50 per 1 GB per month on its 4G dongles now.