To brief the nations at the forthcoming Paris Conference on Climate Change (CoP21), India’s Minister of Environment, Forest and Climate Change, Mr Prakash Javadekar, has launched a new website www.justclimateaction.org in Pune on Thursday to focus on India’s stand and efforts.
“The website includes our Intended Nationally Determined Contributions (INDCs), the appreciation received from the world over and comments on our INDCs”, said Mr Javadekar. The website features videos that can be shared on personal social media channels providing easy to share pages and content on each page.
Salient features of the website include 300 GB of data in films, reports and pictures with emphasis on rich content to engage the audience and retain their interest. It hosts clippings from the speeches of the Prime Minister and Environment Minister, outlining the various initiatives to curb climate change. More than 30 films on various climate change initiatives undertaken by the government and private sectors have been indexed under seven different heads in the section ‘India’s Initiatives’.
The website will soon display over 100 films, sourced from various arms of the government and social sector archives and also offer an integrated platform to all social media channels such as Facebook, Twitter etc. It contains links to, tracks and displays the social media channels in real time.
With full text of the INDC documents upploaded, the FAQ section provides comprehensive answers to all questions on India’s stance and initiative, raised by media personnel from across the world till date. It also links to all other activities and initiatives of other ministries related to climate change.
A coordinated plan with the Ministry of External Affairs is being worked out for joint promotion of the website to all foreign viewers in the run-up to CoP21, said the ministry.
It has six links at the top band of the website and the first link is on India’s INDCs. The link on Science Express takes the visitor to the respective website of the initiative. The reports section currently displays links to 4 reports published by the Ministry and also the Earth Overshoot Report by the Global Footprint Network. The fourth one is a collection of videos on India’s initiatives and goes by the same name. The Event link on the title bar will be a showcase of all the proposed side events at the India Pavilion of CoP21.
The Media Centre will act as an integrated resource pool for journalists from around the world. Apart from these, there are links to FAQs, Contact etc. The homepage will also enable showcasing of all the latest news as new boxes on the home page. The moving ticker at the top can also list news as they come in. The current ticker starts with the PM’s message and goes on to show four other messages.
The website is an aggregator of projects of over 30 ministries and agencies that can influence and curb India’s carbon emissions.