In a unique way to send across the message of population control in a highly populated state of Bihar, a paan seller has been offering his customers a free condom with each betel leaf or paan beeda.
“I have been giving free condoms to all those who visit my shop for paan. Free condoms offer attracts many and it also help to create awareness about population control,” said Nandlal Sah of Katihar district, runs his stall in Phalka bazaar.
Sah said: “It is my small effort or contribution to help population control.” He said he gets condoms from some NGOs, medical representatives and others for free distribution. “But some time I have to purchase condoms after I failed to get condoms from NGOs or medical representatives on time.”
Free distribution of condom also “boosted my paan business as some people consume paan for free condom”, Sah added. “I have also persuaded nearly 300 women for sterilisation till date,” he claimed.
Bihar, one of the most densely populated states in India, is struggling to end population growth and the the Bihar government two years ago launched a major initiative to stabilise population and train adolescents on family planning.