Nobody is happy with the existing mobile network and often find it inevitable choice to continue with them. But Google may soon foray into the network providers’ market with a better option.
After unleashing the world’s most popular phone software Android and offering one of the fastest broadband speeds in the US, Google is now planning to become the world mobile network operator.
Google has plans to unveil its own wireless network that customers could use to make calls, send texts and browse the web on their mobiles.
Instead of building masts, however, Google is in talks to buy access to existing 3G and 4G networks at wholesale prices, and sell the connectivity back to customers at a cheaper rate.
In that case, Google would be a mobile virtual network operator (MVNO). A mobile virtual network operator (MVNO) is a company that offers mobile service plans using existing networks.
MVNOs do not own the infrastructure the networks are built on. Instead, they buy access to parts of these networks at wholesale prices. An MVNO is typically run as an independent company, with its own staff and customer service.
The plans would mean Google could cement itself as an internet service provider, and the mobile network would complement its Google Fibre broadband, reports added.
Since last year, Google has been testing an experimental network of the tiny base stations in its Mountain View vicinity. Small cells inserted with a lot of capacity in a small area, were clustered together using them as boosters of the bandwidth that is available to all users freely or at a throw-away price in the area.
Earlier, Google’s Project Loon, a balloon-powered wireless network on Google+, and the X project last summer, revealed Google plans to meet the challenges in building an untethered network floating freely in the stratospheric winds.
Otherwise, Loon resembles the terrestrial cellular networks run by Verizon and AT&T much more than they do any satellite constellation. The current project to provide networks should resemble similar features with the aim of reaching millions of clients at one go.